Is social media currently the soul of marketing strategy?
With the massive growth of social media in recent years, you can’t afford to just ignore it. This might interest you that there are over 2,300,000,000, active social media user currently throughout the world.
According to Business Insider, “the top 500 retailers earned $3.3 billion from social shopping in 2014, up 26% from 2013, according to the Internet Retailer’s Social Media 500. That is well ahead of the roughly 16% growth rate for the overall e-commerce market in the US.”
Here is the list of 5 on-site change you can do right now to your skyrocket your social media traffic overnight.
Always Publish your niche content
It’s one thing to write content for your blog and the most important to write the right content.
It’s often easy to think more content will increase your search engine ranking and increase social media presence. However, this can only happen when your content is high-quality and related to your niche blog. If you want people to share your content on social media, you have to give them exactly what they want. The best way to achieve this is reviewing your analytics data so you can easily know what type of content is your audience sharing.
There is one more way to grab your audience’s attention and to share your content is by taking a clue from the past. Know what type of content they’ve shared in the past and write more of that.
When trying to create unique content, don’t neglect the enormous benefits of rich media. Always make sure you choose right images for your post.
According to marketing research, “adding a photo URL to your tweets can increase retweet by 35%.”
Adding image in the blog post will not only increase social media shares, but it will also:
Social Sharing Plugin
Let me be clear, if you make it difficult for your readers to share your content, they probably won’t.
Install a Google Social Sharing Plugin, if you want to make it simple for them, they’re 100% more likely to share it with their social media network. Once they click on any of the social sharing buttons, they will automatically share the post with their social network either on Facebook, Twitter or Google+. However, if you’re not using a social sharing plugin yet, you’re typically asking them to first copy your link, create some assisted content, open up their preferred social media channel, and then share it.
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